Turning Start-Ups and SMEs into Super Brands
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how it works

You sign up and we get in touch with you whenever we see a news story that we think you could contribute to. This is called ‘reactive‘ PR, or ‘newsjacking’. And because we know companies like yours like to keep a close eye on their marketing and PR spend, we’ll only charge you when we get you great publicity. Now ain’t that fine and dandy?

Check out the 5 simple steps to super media coverage below.
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Sign-up

Submit some simple contact details via our sign-up form and you'll be instantly added to our client database. Your mobile number is vital because news stories can break at any time!
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Story breaks

When a news story breaks that’s relevant to your sector or expertise, we’ll be in touch and ask if you’d like to comment on it. It’s entirely your decision – no pressure whatsoever!
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Draft comment

If you do want to contribute your views to the story, we’ll turn your thoughts into a punchy and well-written ‘media statement’ that we know will go down a treat with journalists.
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Issue comment

Once you’ve approved the media statement, on email or over the phone, we’ll get it across to all the journalists who are covering the story. Then we sit back and wait for the results!
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Pay for results

If, and ONLY if, you get featured in a relevant media outlet will we charge a fee. And even then it's as cheap as chips: being mentioned on the BBC or in The Times, for example, would cost you just £250!
sign up for free!

what it costs

Amazing media coverage from as little as £100!
Our clients love the fact that they only ever pay us if they get media coverage… and even then, at the ridiculously low rates shown. And we don’t charge for any old exposure, either: it has to be media coverage that’s relevant to them and their brands.

Importantly, we ‘cap’ our fees at £500 for each media statement issued. That way your fee doesn’t spiral out of control if your comment appears in 10 national newspapers — you’d still be charged £500, not £2500. Now that’s what you call peace of mind!
£100
Local/regional media
(online and/or print)
£100
Trade media
(online and/or print)
£200
Local TV/radio
£250
National media
£300
National
TV/radio
£300
Press Association/
Reuters/Other Newswire
sign up for free!

PROACTIVE PR: RHIZOME LITE

Some companies don’t want to wait around for ‘reactive’ media opportunities to come their way via Just In Time PR. So they buy a day or two of our time from our big 'sis agency, Rhizome Media. We call it Rhizome Lite. Now don’t worry, with Rhizome Lite, there’s not a contract in sight. You just buy a day of our time and, once we’ve shown you some great results, can decide to buy another day. It’s your call. Here are some of the ways we might spend your time...
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Opinion pieces

We'll secure you an opinion, or 'thought leadership' piece, in one of your target media outlets. Oh, and as we're all ex-journalists, we'll also write it on your behalf so it reads like a dream.
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Press releases

We'll draft and ‘sell in’ a press release to your target media, whether national, regional or trade. It could be about emerging trends in your sector, the opening of another office or a key hire.
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Business profiles

We'll secure a profile of you or your company in one of your preferred publications or websites. It can talk about your successes to date and the future plans you have for your business.
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Media briefings

We can introduce you to a key journalist or two in your sector or from a national media outlet over coffee or lunch. It's a great way to get a relationship started between the media and your brand.
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New launches

Launching a new product or service? We can draft a press releasing announcing it and arrange some briefings with key journalists to ensure it gains maximum media exposure.

OUR WONDERFUL CLIENTS

Bax Botanics

August 2020-Present, PR
Chris and Rose of Bax Botanics, an über-cool Wetherby-based creator of some of the world’s finest non-alcoholic spirits, approached Just In Time PR in the summer of 2020. They had a super-duper product but needed to get the Bax Botanics brand out there, all the more so in the run-up to Christmas; at the same time, they were wary of committing to a conventional PR agency that could cost a heap of cash and leave them with a serious financial hangover.So the Rhizome Lite model ticked all the boxes. Since August of 2020, Chris and Rose have bought around six days of our time through ‘Rhizome Lite’ and for that we have landed them some MEGA hits in the BIG media, outlets that are right in the sweet spot for their target market. Among countless others, they’ve been featured on the BBC, in Cosmopolitan, Glamour, Vogue, Tatler and the Daily Telegraph — and the result has been a huge amount of traffic, brand awareness, sales and SEO value.All in all, they’re as happy as Larry (but not Larry Hagman, who played JR in hit 80s soap, Dallas, and drank like a fish). As for the future, with more and more people drinking less and getting off the pop altogether, we plan to help grow the Bax Botanics brand to be as big as the Brewdog. We’ll drink to that (in a manner of speaking)!

Chris and Rose of Bax Botanics, an über-cool Wetherby-based creator of some of the world’s finest non-alcoholic spirits, approached Just In Time PR in the summer of 2020. They had a super-duper product but needed to get the Bax Botanics brand out there, all the more so in the run-up to Christmas; at the same time, they were wary of committing to a conventional PR agency that would cost a heap of cash and potentially leave them with a serious financial hangover.

So the Rhizome Lite model ticked all the boxes. Since August of 2020, Chris and Rose have bought around six days of our time and for that we have landed them some MEGA hits in their target media: among countless other outlets, they’ve been featured on the BBC, in Cosmopolitan, Glamour, Vogue, Tatler and the Daily Telegraph — and the result has been a huge amount of traffic, brand awareness, sales and SEO value.

All in all, they’re as happy as Larry (but not Larry Hagman, who played JR in hit 80s soap, Dallas, and drank like a fish). As for the future, with more and more people drinking less and getting off the pop altogether, we plan to help grow the Bax Botanics brand to be as big as the Brewdog. We’ll drink to that (in a manner of speaking)!

Crimson Black Capital

January 2020–Present, PR
Crimson Black Capital, run by investment supremos, Ayush Ansal and Pratham Sawhney, is a Mayfair- and Mumbai-based hedge fund that applies machine learning to achieve enhanced quantitative investment performance. In slightly plainer English, the guys use artificial intelligence to make lots of money with the minimum risk possible for their clients, who are typically institutional investors.Ayush signed up to Just In Time PR in January 2020 with one simple goal: to get his new hedge fund’s name all over the big media. He came to the right place because we’ve generated over 1500 pieces of media coverage for Crimson during the past 12 months, largely as a result of commenting on breaking macro-economic and financial market stories. It’s been a media firework show like none other on earth, with hits in key target media including The Financial Times, City AM, Evening Standard and Forbes (the list goes on, and on, and on).We’ve also had Ayush featured in HedgeWeek, the leading trade read by everyone in the hedge fund world. Crimson Black Capital is still a relatively young hedge fund but Just In Time PR has ensured they have oodles of credibility and awareness due to the sheer volume of media coverage.

Crimson Black Capital, run by investment supremos, Ayush Ansal and Pratham Sawhney, is a Mayfair- and Mumbai-based hedge fund that applies machine learning to achieve enhanced quantitative investment performance. In slightly plainer English, the guys use artificial intelligence to make lots of money with the minimum risk possible for their clients, who are typically institutional investors.

Ayush signed up to Just In Time PR in January 2020 with one simple goal: to get his new hedge fund’s name all over the big media. He came to the right place because we’ve generated over 1500 pieces of media coverage for Crimson during the past 12 months, largely as a result of commenting on breaking macro-economic and financial market stories. It’s been a media firework show like none other on earth, with hits in key target media including The Financial Times, City AM, Evening Standard and Forbes (the list goes on, and on, and on).

We’ve also had Ayush featured in HedgeWeek, the leading trade read by everyone in the hedge fund world. Crimson Black Capital is still a relatively young hedge fund but Just In Time PR has ensured they have oodles of credibility and awareness due to the sheer volume of media coverage.

Object Astra

November 2020-Present, PR
Object Astra is a fantastic new platform that uses dead clever algorithms and artificial intelligence to link people who have a business idea with those who have the skills they need to bring it to life, in exchange for equity in the business.Christiaan Trahms had been thinking about launching Object Astra for some time and when the pandemic struck and lots of people found themselves out of jobs and looking to create new businesses, he fast-tracked its launch.Christiaan contacted Just In Time PR and bought a day of our time to create a press release and secure a hit in a major national media outlet — something that would drive traffic to his site and get him loads of users.We quickly created the press release in December and gave it to the Mail Online, along with a case study, as an exclusive. The Mail Online is the biggest news website on the planet and they wrote a huge piece on Object Astra, which went live a week or so before Christmas. Loads of traffic, masses of eyeballs. Job done.

Object Astra is a fantastic new platform that uses dead clever algorithms and artificial intelligence to link people who have a business idea with those who have the skills they need to bring it to life, in exchange for equity in the business.

Christiaan Trahms had been thinking about launching Object Astra for some time and when the pandemic struck and lots of people found themselves out of jobs and looking to create new businesses, he fast-tracked its launch.

Christiaan contacted Just In Time PR and bought a day of our time to create a press release and secure a hit in a major national media outlet — something that would drive traffic to his site and get him loads of users.

We quickly created the press release in December and gave it to the Mail Online, along with a case study, as an exclusive. The Mail Online is the biggest news website on the planet and they wrote a huge piece on Object Astra, which went live a week or so before Christmas. Loads of traffic, masses of eyeballs. Job done.






Beyond

2018–Present, PR
Beyond is a funeral comparison service that is aiming to change the national conversation around death. Rhizome was brought in to promote Beyond’s unique model while also helping to amplify its position on the funeral sector to national, consumer and trade press.The company’s pool of expertise and its willingness to speak out about the sky-high costs charged by funeral chains has helped to secure hundreds of column inches in the national media since we started PRing them in late 2018.Key activity has included a campaign designed to draw attention to a series of light-hearted ads that poked fun at death, and the controversial decision by the ASA to ban them, as well as a prime newsjacking opportunity on the CMA’s investigation into the funeral sector - which saw Beyond picked up by every major news outlet, including the BBC.

Beyond is a funeral comparison service that is aiming to change the national conversation around death. Rhizome was brought in to promote Beyond’s unique model while also helping to amplify its position on the funeral sector to national, consumer and trade press.

The company’s pool of expertise and its willingness to speak out about the sky-high costs charged by funeral chains has helped to secure hundreds of column inches in the national media since we started PRing them in late 2018.

Key activity has included a campaign designed to draw attention to a series of light-hearted ads that poked fun at death, and the controversial decision by the ASA to ban them, as well as a prime newsjacking opportunity on the CMA’s investigation into the funeral sector - which saw Beyond picked up by every major news outlet, including the BBC.

Bax Botanics

August 2020-Present, PR
Chris and Rose of Bax Botanics, an über-cool Wetherby-based creator of some of the world’s finest non-alcoholic spirits, approached Just In Time PR in the summer of 2020. They had a super-duper product but needed to get the Bax Botanics brand out there, all the more so in the run-up to Christmas; at the same time, they were wary of committing to a conventional PR agency that could cost a heap of cash and leave them with a serious financial hangover.So the Rhizome Lite model ticked all the boxes. Since August of 2020, Chris and Rose have bought around six days of our time through ‘Rhizome Lite’ and for that we have landed them some MEGA hits in the BIG media, outlets that are right in the sweet spot for their target market. Among countless others, they’ve been featured on the BBC, in Cosmopolitan, Glamour, Vogue, Tatler and the Daily Telegraph — and the result has been a huge amount of traffic, brand awareness, sales and SEO value.All in all, they’re as happy as Larry (but not Larry Hagman, who played JR in hit 80s soap, Dallas, and drank like a fish). As for the future, with more and more people drinking less and getting off the pop altogether, we plan to help grow the Bax Botanics brand to be as big as the Brewdog. We’ll drink to that (in a manner of speaking)!

Chris and Rose of Bax Botanics, an über-cool Wetherby-based creator of some of the world’s finest non-alcoholic spirits, approached Just In Time PR in the summer of 2020. They had a super-duper product but needed to get the Bax Botanics brand out there, all the more so in the run-up to Christmas; at the same time, they were wary of committing to a conventional PR agency that would cost a heap of cash and potentially leave them with a serious financial hangover.

So the Rhizome Lite model ticked all the boxes. Since August of 2020, Chris and Rose have bought around six days of our time and for that we have landed them some MEGA hits in their target media: among countless other outlets, they’ve been featured on the BBC, in Cosmopolitan, Glamour, Vogue, Tatler and the Daily Telegraph — and the result has been a huge amount of traffic, brand awareness, sales and SEO value.

All in all, they’re as happy as Larry (but not Larry Hagman, who played JR in hit 80s soap, Dallas, and drank like a fish). As for the future, with more and more people drinking less and getting off the pop altogether, we plan to help grow the Bax Botanics brand to be as big as the Brewdog. We’ll drink to that (in a manner of speaking)!

Crimson Black Capital

January 2020–Present, PR
Crimson Black Capital, run by investment supremos, Ayush Ansal and Pratham Sawhney, is a Mayfair- and Mumbai-based hedge fund that applies machine learning to achieve enhanced quantitative investment performance. In slightly plainer English, the guys use artificial intelligence to make lots of money with the minimum risk possible for their clients, who are typically institutional investors.Ayush signed up to Just In Time PR in January 2020 with one simple goal: to get his new hedge fund’s name all over the big media. He came to the right place because we’ve generated over 1500 pieces of media coverage for Crimson during the past 12 months, largely as a result of commenting on breaking macro-economic and financial market stories. It’s been a media firework show like none other on earth, with hits in key target media including The Financial Times, City AM, Evening Standard and Forbes (the list goes on, and on, and on).We’ve also had Ayush featured in HedgeWeek, the leading trade read by everyone in the hedge fund world. Crimson Black Capital is still a relatively young hedge fund but Just In Time PR has ensured they have oodles of credibility and awareness due to the sheer volume of media coverage.

Crimson Black Capital, run by investment supremos, Ayush Ansal and Pratham Sawhney, is a Mayfair- and Mumbai-based hedge fund that applies machine learning to achieve enhanced quantitative investment performance. In slightly plainer English, the guys use artificial intelligence to make lots of money with the minimum risk possible for their clients, who are typically institutional investors.

Ayush signed up to Just In Time PR in January 2020 with one simple goal: to get his new hedge fund’s name all over the big media. He came to the right place because we’ve generated over 1500 pieces of media coverage for Crimson during the past 12 months, largely as a result of commenting on breaking macro-economic and financial market stories. It’s been a media firework show like none other on earth, with hits in key target media including The Financial Times, City AM, Evening Standard and Forbes (the list goes on, and on, and on).

We’ve also had Ayush featured in HedgeWeek, the leading trade read by everyone in the hedge fund world. Crimson Black Capital is still a relatively young hedge fund but Just In Time PR has ensured they have oodles of credibility and awareness due to the sheer volume of media coverage.

Object Astra

November 2020-Present, PR
Object Astra is a fantastic new platform that uses dead clever algorithms and artificial intelligence to link people who have a business idea with those who have the skills they need to bring it to life, in exchange for equity in the business.Christiaan Trahms had been thinking about launching Object Astra for some time and when the pandemic struck and lots of people found themselves out of jobs and looking to create new businesses, he fast-tracked its launch.Christiaan contacted Just In Time PR and bought a day of our time to create a press release and secure a hit in a major national media outlet — something that would drive traffic to his site and get him loads of users.We quickly created the press release in December and gave it to the Mail Online, along with a case study, as an exclusive. The Mail Online is the biggest news website on the planet and they wrote a huge piece on Object Astra, which went live a week or so before Christmas. Loads of traffic, masses of eyeballs. Job done.

Object Astra is a fantastic new platform that uses dead clever algorithms and artificial intelligence to link people who have a business idea with those who have the skills they need to bring it to life, in exchange for equity in the business.

Christiaan Trahms had been thinking about launching Object Astra for some time and when the pandemic struck and lots of people found themselves out of jobs and looking to create new businesses, he fast-tracked its launch.

Christiaan contacted Just In Time PR and bought a day of our time to create a press release and secure a hit in a major national media outlet — something that would drive traffic to his site and get him loads of users.

We quickly created the press release in December and gave it to the Mail Online, along with a case study, as an exclusive. The Mail Online is the biggest news website on the planet and they wrote a huge piece on Object Astra, which went live a week or so before Christmas. Loads of traffic, masses of eyeballs. Job done.






Beyond

2018–Present, PR
Beyond is a funeral comparison service that is aiming to change the national conversation around death. Rhizome was brought in to promote Beyond’s unique model while also helping to amplify its position on the funeral sector to national, consumer and trade press.The company’s pool of expertise and its willingness to speak out about the sky-high costs charged by funeral chains has helped to secure hundreds of column inches in the national media since we started PRing them in late 2018.Key activity has included a campaign designed to draw attention to a series of light-hearted ads that poked fun at death, and the controversial decision by the ASA to ban them, as well as a prime newsjacking opportunity on the CMA’s investigation into the funeral sector - which saw Beyond picked up by every major news outlet, including the BBC.

Beyond is a funeral comparison service that is aiming to change the national conversation around death. Rhizome was brought in to promote Beyond’s unique model while also helping to amplify its position on the funeral sector to national, consumer and trade press.

The company’s pool of expertise and its willingness to speak out about the sky-high costs charged by funeral chains has helped to secure hundreds of column inches in the national media since we started PRing them in late 2018.

Key activity has included a campaign designed to draw attention to a series of light-hearted ads that poked fun at death, and the controversial decision by the ASA to ban them, as well as a prime newsjacking opportunity on the CMA’s investigation into the funeral sector - which saw Beyond picked up by every major news outlet, including the BBC.

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